Quick gut-check
Is your agency selling you empty links?
Submit 3 URLs from your last link-building report. I’ll tell you if those links are actually helping your domain or just inflating your metrics.
The most common traps
These are the patterns I see most often when a report looks healthy on paper and dead in practice.
Botted or irrelevant traffic
Sites ranking for inflated “brand + industry” keywords just to fake Ahrefs traffic numbers. Some also try to (and do!) rank for random porn, casino, or illegal medication keywords.
Empty DR
High domain rating bought for $50 on Fiverr. Looks fine on a spreadsheet. Carries zero actual authority or link power.
Orphaned pages
Placements sitting on pages with no internal links. Google will barely find them, so it will barely value them. Often buried deep in the site structure, they sit a dozen clicks away from the homepage.
Proof of work
Placements on pages with real traffic.
The point is not the homepage logo. The point is whether the exact page holding the link actually lives, gets crawled, and brings in search traffic.
| Domain | DR | Page US traffic/mo |
|---|---|---|
| surferseo.com | 84 | 2,900+ |
| storychief.io | 74 | 1,500+ |
| zeeg.me | 80 | 1,100+ |
| superside.com | 78 | 98+ |
| zenbusiness.com | 84 | 92+ |
| certifyme.online | 48 | 242+ |
| bwea.com | 56 | 173+ |
iThese are linking page traffic numbers — the specific URL the link appears on. Domain-level traffic is usually orders of magnitude higher.
Services
You can bring me in for one blunt review or ongoing work.
The goal is simple: fewer vanity metrics, better placements, and content that keeps earning its place.
Post-contractor audit
500 PLN
Blunt assessment of your current backlink profile. I tell you what your previous agency or freelancer actually did versus what they charged for.
Link building
quote on request
Targeting websites with real organic traffic. I approve each placement myself based on your requirements and my own know-how, or I work from your list of desirable pages.
SEO content
quote on request
Written for tech brands. Many of these articles still hold top 10 positions years after publication.
About
I can usually tell in one look whether a link is worth keeping.
Jan Suski
6 years building backlinks and SEO strategies for tech companies. I know hundreds of domains by heart — one look at a URL is usually enough to tell if a link is an asset, a liability, or a waste of money.
And I can explain exactly why in plain terms. No hand-waving, no “trust the process,” no padding a report with links nobody will ever see.
Real work
Manual vetting, real editorial relationships, and pages that make sense for the brand they link to.
Data over decoration
I care about page-level traffic, crawlability, internal links, and whether the placement can actually carry weight.
Experience that holds up
From backlink profiles to ghostwritten SEO articles, the goal is the same: work that still looks good months and years later.
Contact
Need a blunt second opinion?
If you want me to review a backlink profile, clean up past work, or build something better from scratch, send the basics. Name, email, target URL if there is one, and what is going on.